🚨 Challenge

Varinity didn't know how to reach decision-makers, investors that had history of investing in Venture Studios like Varinity.

✅ Solution

The AI Business implemented a fully autonomous, AI personalized cold email system, that sent out 300 emails/day to their ideal investors. The approach included:

• Defining the ICP: Our AI system qualified investors by analyzing their past investments. Reaching out to angel investors with higher liquidity pools
  
  

• Writing Personalized Outreach That Feels 1:1 Developing AI personalized messaging and multi-step email campaigns to initiate meaningful conversations
  
  

• Lead Nurturing: Implementing processes to qualify and nurture prospects, guiding them smoothly toward conversion

💰 Results

Within 24 days of medium intensity campaign sending, Varinity achieved:

• $10,000 in New Revenue (2 Clients): Directly resulting from targeted outreach and effective engagement.
  
  

• 7 Interested Investors: The investor campaign was sent at a low volume (300 emails/day), and got 7 conversations with investors.
  
  

• Faster Pipeline Movement: Started booking qualified appointments on day 1.