ForPlayers
ForPlayers is a prominent esports organization that provides competitive gaming experiences, sponsorships, and content creation. Despite their strong industry presence, they needed to scale their partnership and sponsorship revenue through more consistent lead generation.
Client
ForPlayers
Services
E-Sports
🚨 Challenge: ForPlayers struggled with inconsistent lead generation, low conversion rates from prospects to meetings, and inefficient outreach that wasted time on low-priority leads instead of high-value sponsorship opportunities.
✅ Solution: The AI Business implemented a targeted system focused on esports industry partnerships:
High-Value Prospect Identification: Targeted brands seeking esports audience engagement, gaming companies needing promotional partners, and relevant content creators
Industry-Specific Messaging: Crafted outreach highlighting ForPlayers' audience reach and partnership value in the growing esports market
Automated Meeting Scheduling: Streamlined booking process with clear calls-to-action to eliminate friction
Performance Optimization: Continuously A/B tested messaging and refined outreach based on meeting conversion data
💰 Results: Within three months, ForPlayers achieved:
€70,000 New Revenue: Direct result of increased meeting bookings and successful partnership conversions
Higher Meeting Conversion Rates: More qualified prospects progressing to actual partnership discussions
Scalable Partnership Pipeline: Repeatable system for securing ongoing sponsor and partner relationships